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Marketing
National Certificate: Marketing

This Certificate will qualify successful graduates to access careers in: Marketing, Market Research,Product Development, Public Relations Practitioner, Purchasing Management, Customer Relations, Sales Management and more!

Level 2
Level 3
Level 4
Marketing
Advertising & Promotions
Marketing Communication
OPTIONAL
Consumer Behaviour
OR
Contact Centre Operations
Marketing
Advertising & Promotions
Marketing Communication
OPTIONAL
Consumer Behaviour
OR
Contact Centre Operations
Marketing
Advertising & Promotions
Marketing Communication
OPTIONAL
Consumer Behaviour
OR
Contact Centre Operations

What is Marketing in a nutshell?
In a nutshell the student who completes this programme will be able to assist in marketing related activities in the marketing field such as conduct market research, identify markets, and create promotional materials and present marketing proposals. This student can continue with further studies or find full time employment. This programme integrates theoretical learning with practical skills.

Which are the fundamental subjects?
The 3 fundamental subjects are:

  1. Language which must at least be a language of teaching and learning,
  2. Mathematics or Mathematical Literacy and
  3. Life Orientation.

What are the vocational subjects in Marketing?
The vocational subjects in Marketing are:

  • Advertising & Promotions
  • Marketing
  • Marketing Communications
  • Consumer Behaviour
  • Contact Centre Operations

These subjects are offered at each of the different NQF Levels of study in the National Certificate (Marketing) qualification.

What Vocational activities would this give you access to?
The holder of the National Certificate (Marketing) will be able to:

  • Market new products
  • Sell goods and services
  • Research needs of customers and develop products
  • Determine pricing, packaging, sales, promotions and distribution
  • Guide consumers on products and brands
  • Advertise and promote new products & services

What are the career opportunities after completing the National Certificate (Marketing)?
The National Certificate (Marketing) provides an opportunity to access any one of the careers listed below:

  • Marketing
  • Market Research
  • Product Development
  • Public Relations Practitioner
  • Purchasing Management
  • Customer Relations
  • Sales Management
 
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